Archive for Promoción

Ipsojobs 1st Birthday !

It’s been a year since the official launch of ipsojobs.com and we are really proud of the achievements we made in this period.

Let us summarize the major work done in this first year:

Partnerships:

Our major strength rigth now is our partners:  we have city admins who control the content at a city level, partners who send us quality job offers and partners who help us to be more findable in their search engines.

SPAM figthing:

One of our main focus is to assure the quality of all jobs postings. Usually the simplicity of the posting process means lots of spam offers. That’s why  we have developed a multi-level control system to fight spam. Our software and methodology is working really well so we can keep the site clean and with relevant job offers. This give us a clear competitive advantage in front of some similar sites.

The different levels of spam control are:

  1. City administrator, one of the tasks of a city admin is to control the new job offers (usually via RSS) and delete the spam introduced.
  2. The happy anti-spam robot, we clean MLM offers and other spammy job offers with a robot provided with the blessing of Artifial Intelligence, the robot is running around the clock and he never gets tired.
  3. Super Admin filter: we ourselves as super-admins control ALL the new offers in ALL the cities around the globe and filter the bad job offers

Relevance and competition between cities:

We have developed a powerful set of back-office applications to track the performance of all city admins. It allows us to have ‘the pulse’ of Ipsojobs in real time.

We have set some rankings that give to the city admins an idea of their performance related to the other cities.

Even more, we control the relevance of each city in the tagcloud in the worldwide home page, giving more size to the most relevant cities in each area.

SEO:

Every category and every job offer has a relevant and nice URL and the markup is build up to be the most SEO friendly as possible.

We have set links between nearby cities, that allows our job seekers to find jobs in nearby cities and give us automatic cross-linking.

OTHERS:

  • UWA Widget, you can use the UWA widget that allow you to keep informed of the new job offers in your city.
  • Nearby job offers, we have setted an XML API to find jobs nearby a given latitude and longitude.
  • Expiration warnings, when you enter an offer the expiration time is one month, but you can give us your email (optional) to allow you to re-publish the offer for one more month.
  • Google App Engine, we have tried the google app engine as a CDN and blogged about this to share with the community.

We have a steady growth, the platform is robust and the business model is solid. Our mid-term goal is to get strong in a couple more of European countries apart from Spain. We have an unique product, an skilled team, a very positive attitude and the support of more than 150 city ambassadors around the globe. With all these ingredients in place we’re sure we’re heading towards a successful and challenging second year !!!

Thank you all for this great 1st year of Ipsojobs!

Comments

New ipsojobs summer features

The summer is already here, almost in Barcelona, today is better to stay in your workplace with the AC than in the street.

For that reason we’ve been working so hard in new features :)

Expiration Warnings:

We’ve introduced new warnings when your job posting is about to expire. To use this new feature simply introduce a  job posting and then you’ll be asked to fill your contact email.

We’ll send you a link to renew the job posting (if you want) near the end of the publishing period.

When you renew the job posting, you can optionally introduce again an email for a further expiration warning.

Better SEO in Pagination:

The pagination for big cities have become a little bulky, for that reason we’ve simplified the pagination and added a more descriptive title in the links (better than 1, 2, 3 …)

Ultra fast, spam detection for admins:

We’ve set up a new ultra-fast way to remove spammy job postings, we’ll send an email to all the admins telling the secrets of this new feature.

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Ipsojobs and Recruit.net integration

Recruit.net page showing Ipsojobs.com job offersIpsojobs.com is proud to annunce the inclusion in the recruit.net search index.

Recruit.net is the leader in vertical job search in Australia, New Zealand, China, Malaysia, India, Japan and Singapore. This new vertical search engine integration will help Ipsojobs.com to be more popular in those areas.

We are receiving visitors from recruit.net since February the 19th (19/02/2008). Welcome all !

Comments

Ipsojobs and SnipTime integration

ScreenShot of a sniptime/ipsojobs integration

Ipsojobs.com is proud to annunce the inclusion in the sniptime search index.

Sniptime is one of the most important players in the job search market in Spain, this new vertical search engine integration will help Ipsojobs.com to be more popular and more relevant in the Spanish market.

We are receiving visitors from sniptime.com since February the 21th (21/02/2008). Welcome all !

Comments

Ipsojobs and SimplyHired integration

Search result of simplyhired.com showing an ipsojobs.com job offer

Ipsojobs.com is proud to annunce the inclusion in the simplyhired search index.

SimplyHired is one of the most important players in the job search market in the US, this new vertical search engine integration will help Ipsojobs.com to be more popular and more relevant in the US market.

We are receiving visitors from simpyhired.com since February the 19th (19/02/2008). Welcome all !

Comments

Ipsojobs and Indeed.com

Indeed

Ipsojobs.com has been included in the indeed.com search index.

We’ve been in the queue of new partners of indeed.com for a while due to an encoding problem, but now we are already receiving traffic from this site.

Indeed.com is the leader in job search in the US, this vertical search engine will help Ipsojobs.com to be more popular and more relevant in the US market.

We are receiving visitors from indeed.com since last Friday (08/02/2008). Welcome all !

Comments

New ipsojobs reviews

Let us share a couple of ipsojobs reviews done by two popular blogs:

KillerStartups:

Read review (English)

KillerStartups

Wwwhatsnew:

Read review (Spanish)

wwwhatsnew

We’re glad because both reviews are positive. We like what Killerstartups considers our key success factor: “IPSOJOBS’s functionality is in-line with its aims; the site is easy and efficient to use. Uncomplicated by advanced search options (as they are most likely unnecessary for urgent job searches), this site expedites the job hunt by cutting a lot of the red tape for you.

It sounds good, don’t you think so? :-)

Comments (1)

Welcome John Chow readers!

John Chow has written a very positive review about ipsojobs.

We’re happy because he explains very clearly the way ipsojobs works and the way that city administrators can make money with it.

As a consequence of the review, we are receiving literally hundreds of mails and requests to open cities all around the world. We’re working on fullfilling all the city requests and replying the pending mails.

We will try to have all the new cities up&running in the following 24h.

Cheers! We come back to work!

Comments (3)

John Chow review

One week ago we ordered a review from top-blogger John Chow (www.johnchow.com). We’ve already received a message from reviewme.com saying that the review has been accepted, so we’re looking forward John Chow comments. Whether John writes a good or bad review about Ipsojobs, we’re sure we’ll learn a lot from him because he’s well-known for his objective and complete reviews.

As soon as the review gets published we’ll inform you here in the blog, meanwhile… the ipsojobs team keeps the fingers crossed. ;-)

Comments

Publicidad de Ipsojobs en Facebook

Publicidad Facebook

Desde hoy viernes hemos empezado una mini-campaña de publicidad en la red social de moda: Facebook.

Esta semana Facebook ha lanzado, entre otras, dos iniciativas muy útiles para conseguir visibilidad. Por una parte los ’social-ads’ que son unidades de publicidad que aparecen en la columna izquierda bajo el perfil de cada usuario y que permiten seleccionar con gran detalle el público al que se dirige la campaña. Por ahora, la publicidad que hemos contratado la hemos restringido a todos los usuarios de la red española, unos 260.000. Como curiosidad comentaremos que hemos encontrado el primer mini-bug: por ahora no soportan los acentos en los textos de la publicidad.

La otra iniciativa consiste en la funcionalidad de ‘Pages’, donde cada negocio puede abrir una página gratuitamente y crear un perfil de manera análoga a los perfiles de usuario. Esta página puede servir de punto de encuentro para todos los usuarios de facebook que a su vez utilizan ipsojobs. De hecho es una extensión del concepto de ‘grupos’ de Facebook. Nosotros hemos creado la ‘page’ de ipsojobs.com y por ahora  tenemos los primeros fans (según la terminología de Facebook).

Si ya tenéis una cuenta de Facebook, es muy fácil incorporarse como fan de ipsojobs. Sólo hace falta que busquéis ‘ipsojobs.com’ y en las opciones de la derecha escojáis: “Add to my services”.

En próximos posts analizaremos los resultados de esta campaña, porque a diferencia del programa similar de Google, no hemos visto ninguna cláusula que nos prohíba compartir las cifras. De todas maneras nos leeremos los TOS un par de veces más. ;-)

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